A tweet this morning from @WilliamFischer of TwitjobSearch caught my eye. The subject of the tweet was the top 3 followed companies that post a job stream. The live data was taken from the TwitJobSearch engine, and read:
The link leads to a list of the most followed companies with Twit jobs accounts. The top 6 are shown below.
I accept there are some big brands here, but the top 20 list includes UK Marketing Recruiter Major Players, and a number of other smaller brands and individuals.
Top of the list is Razorfish with 34,161 followers. Major Players are 9’th with 5278 followers. You have to go down to 60 on the list to find an account with less than 1000 followers. (JB Hunt – A transport company recruiting drivers in the UK).
Given that there are a large number of employers without Twit Job Accounts, that’s a lot of people following twitter streams that contain little if anything else other than jobs. The feedback I have is that most of the followers are active job seekers, and that’s without considering the number who search on key-words or hashtags to find what job links are getting posted in the stream.
Another tweet from Michelle Rea of Social Honesty in Stockholm, shows the potential benefits of posting jobs on twitter that many are missing. Her tweet reads: