Employer Branding

Smartphone tips from the BBC

Over the last year I’ve been working closely with the talent acquisition team at the BBC. last week marked the soft launch of Inside BBC Future Media, which includes plenty of content about working in the dept, and a Work4labs tab to check out the jobs whilst you are there. I say soft launch because […]

Women @ Work (Infographic)

Most days I get sent an infographic that the producer is certain will be of interest to my readers. Usually they are of no interest to anyone. A thinly disguised link back or self promotion, but I got this one yesterday from On-Line MBA that is a bit different and got me thinking, with regards […]

#Hatemyboss #Hatemyjob Warning: Contains real tweets

In researching this post I conducted a simple search in my twitter timeline, for people posting using the hashtag #hatemyjob and #hatemyboss.The following are real tweets from this search. I’ve not embedded the tweets to protect the stupid from themselves, but I promise you these are real. Try the search out for yourself! WARNING: THE […]

YouTube,Google+.Livestream And The Social Channels

There’s a great feature that I have only just noticed on Google+, that I think offers good opportunities for employer branding and social recruiting. I have been working with a few clients on hosting hangouts on a weekly basis, and inviting candidates to come and talk. While the audiences aren’t huge, the feedback and results […]

Barclays Future Leaders Hub: Reducing Volume/Increasing Quality #trulondon #truStockholm

When your working with a high-profile brand with a public presence, the problem is not getting people to apply for jobs. At #trulondon, Peter Gold spoke of Tesco’s receiving over 1Mn applications via their career site. I’ve seen the same thing with my clients Oracle and the BBC, it’s a different type of problem. The last thing these businesses need […]

Coolest Job In The World On MonsterCoolJobs.Com

If you weren’t a recruiter, or battling your way through HR, what would be the coolest job in the world to do? I started thinking about this when I was sent a link to the “Cool Jobs” landing page for a formula one racing team, powered by Monster.Com. They’ve pulled off a bit of a […]

The Talent Network Approach #ATCSource #TruLondon

I’ve been traveling quite a lot recently, clocking up a few airmiles  and meeting some fantastic people. There is no doubt that social recruiting is high on the agenda of most hiring companies. It’snot always the ultimate solution to everything, but it sits in the mix. Last week Oracle Corporation announced that they are going to be […]

Employee Branded At Oracle Direct #TruRomania

I’m a big fan of employees being encouraged to create their own employer branding. When you encourage people to take the initiative, they rarely disappoint. Oracle have been taking this approach over the last 4 months, investing time in creating Facebook fan pages and other initiatives to enable brand advocacy. I’m going to blog in […]

The Face Of The Real Employer Brand: #HRC2011 #HardRockCalling

The thermometer that gauges the temperature of the real employer brand is the service you receive from the people you come in to contact with in any organisation. This is particularly relevent in the service, retail or hospitality sectors. As a customer you come in to contact with people who deliver your experience. They are […]

Branding Inside Out: #Lumesse @ #truDublin

Michelle Martin, head of Marketing for the newly rebranded Lumesse came to #truDublin this week to tell the story of how they did it.The process they went through to engage all employees,and what the brand should stand for when it was launched on the public. the process took 11 months, and i think there are […]