Tag Archive | Employer Branding

A recruiting manifesto #truEurope

this document is not my original thought, though I concur with much of the thinking. This is a manifesto from Bjorn veestra, the founder of Employer brand Insights, prior to his track at #truEurope, in a bit of a Jerry McGuire moment. Enjoy and comment, Bill MANIFESTO – #trueurope ‘The future of labour: The Talent […]

Coolest Job In The World On MonsterCoolJobs.Com

If you weren’t a recruiter, or battling your way through HR, what would be the coolest job in the world to do? I started thinking about this when I was sent a link to the “Cool Jobs” landing page for a formula one racing team, powered by Monster.Com. They’ve pulled off a bit of a […]

Employee Branded: Employees As Fans – #TruLeeds

I’ve always been puzzled as to why so much non-confidential employee communication goes on behind closed doors. I really like Rypple as a feedback tool for internal comms, and platforms like yammer provide a much more social and interactive intranet, but how much of the communication that goes on here is confidential, and how much […]

Guest Post: Max Heywood: Employee Branded #truDublin

The Awesome power Of Personal Accounts My previous experiences at #Tru events have been terrific – great people, great content and a really stimulating format – so I’m very much looking forward to doing it all again at #TruDublin later this week! This time around I’m running a track called Employee Branded, looking at empowering […]

Next stop: #truStockholm: Track leader list 9’th – 10’th March

The #tru carnival moves on next week from #trulondon to #truStockholm. There’s something special about the first #tru event in a new city and a new country. Those that attended the first #trulondon, #truAmsterdam or #trumanchester will know exactly what I’m talking about. As the communities have developed, it’s great to have shaped it through […]

Researching Talent with Linked In #In

Do we really know what candidates want in this market? Over the last 18 months this has been rapidly changing. Arie Ball, of Sodexo US, shared at #truManchester how people’s “wants” from a job had been rapidly shifting. It used to be primarily financial, but now it is very much job security. “Safe houses” that […]

Employee Branded?

One of my learning points from #trulondon 1 was the issue of employer branding. I made a statement in my 10 take- away’s  from the unconference, “The employer brand is dead.” What prompted this was the question posed by Keith Robinson: A.K.A: @Siteadvisor as part of the “Recruiter Cast series”, “Is the employer brand relevant?” My […]